Hi there — Thanks so much for stopping by!

My name is Laura Jackson. As a certified personal trainer, nutrition coach and fitness competitor, my goal is to inspire and empower you to become the best version of yourself. At 44 years old, I can honestly say I’m in the best shape of my life. Over the past 12 years, I’ve stepped on stage nearly 20 times as a fitness competitor. Each time I do this, I strengthen my belief in what’s possible. This experience has shown me that the only limits in life are the limits we put on ourselves. So no matter what your age or stage of life, it’s never too late to get started on your fitness journey.

But to be perfectly honest, I haven’t always looked the part or lived the lifestyle of a fitness professional. In fact, I didn’t become passionate about helping other women until I experienced my own life-changing transformation.

After I finished university, I worked in journalism and communications. My “dream job” put me behind a desk for several hours a day, where I lived off take-out food and double double coffees.
By the time I turned 30, I gained a significant amount of weight, developed chronic acid reflux and a mysterious tailbone pain that prevented me from exercising. I no longer recognized myself in the mirror. I was highly addicted to sugar, my clothes were tight and I had a tummy, which I hid behind
baggy tops.

This was my “rock bottom” and the moment I knew something needed to change. The worst part of all was the impact this had on my self-confidence and body image. How we feel about ourselves affects everything.

In less than a year, I dropped over 20 lbs, entered a fitness competition and stepped on stage with a six pack of abs. Looking back, this was much more than a physical transformation. This was about getting to know who I was at my core and realizing that I didn’t have poor genetics after all;
I sim ply had bad habits!

I can still recall flipping through fitness magazines in my early 20’s and thinking that the women must be blessed with great bodies — I honestly never imagined I could look like them. By setting a goal to see my abs and following through on my commitment, I proved to myself that I could accomplish just about anything. But unfortunately the willpower I used to get there wasn’t enough to sustain my results. Finally, after years of losing and re-gaining the weight, I eventually experienced a shift in my mindset. I realized I had to change my identity to match my new habits. I was now a woman who ate clean and exercised because I loved the way it made me feel (not because I had to do it). It was a choice; and this made all the difference. I no longer saw it as “missing out” on life. I felt empowered by my new habits and way of living.

You may have come here to lose weight, rock a bikini, improve your eating habits or to simply feel better. That’s amazing! I believe goals are an essential part of life. Not only do they inspire us, but they also foster growth. Through my own personal experience and transformation journey, I’ve learned that the benefits of achieving a health and fitness goal go much deeper than what we see in the mirror. When you show up for yourself, you show up for life and others in a whole new way. I’ve also become fascinated by the power of our thoughts and how they affect our results in the gym. I can definitely give you kick-butt workouts and a nutrition plan that will help you get a flat tummy. But in order to achieve long-lasting results, you will likely need to shift any limiting beliefs that may be holding you back. In other words, before you hit the treadmill, you may need to consider a mindset makeover. If you’ve ever struggled to lose weight, change your lifestyle habits or simply love yourself when you look in the mirror, you’re definitely not alone. But from my own personal experience and years of coaching women, I’m confident you too can experience a life-changing transformation both inside and out.

I offer a variety of programs and training options based on your individual needs and goals. These include: one-on-one training sessions in my boutique studio located in Toronto; customized app programs that you can do on your own (gym or home-based); one-on-one zoom workouts and group transformation challenges. In each of my programs I assist with goal planning, accountability, programming, nutrition/meals, supplements, and of course, mindset!

Are you ready to become the best version of yourself? I can’t wait to meet you!